Mercedes-Benz W110
The Mercedes-Benz W110 'Fintail' is a 1960s mid-size sedan that's notable for its American-inspired styling and advanced passive safety features. It's a popular entry point into classic Mercedes collecting due to its distinctive look and dependable engines.
Find one with Spotter →Typical sold price of a Mercedes-Benz W110 ranges from $3,000 to $89,950, based on 174 sales tracked on Hypercars. 14 currently for sale.
The Mercedes-Benz W110, nicknamed the "Heckflosse" or "Fintail," was the brand's mid-size car for the 1960s. It brought modern, American-influenced styling with its signature tailfins and a focus on passive safety features like a padded dashboard and crumple zones. The W110 was available with a range of dependable 4-cylinder gasoline and diesel engines, and later, a smoother 6-cylinder in the 230 model.
It's a popular entry point for classic Mercedes-Benz enthusiasts due to its distinctive looks, legendary durability, and relative affordability. The diesel models are known for their longevity, often lasting hundreds of thousands of miles, while the 6-cylinder cars offer more usable performance for modern traffic. The W110 offers the same build quality as its more expensive siblings in a practical and stylish package.
The market for the W110 is approachable, with an average sale price around $10,412. While project cars can be found for very little, exceptional, restored examples have sold for nearly $30,000. It doesn't command the high prices of convertibles or large-engine S-Class models from the era, making it a great value for collectors.
Buying Tips
- Rust is the primary concern. Inspect the rocker panels, floor pans, trunk floor, and the areas around the headlights and trunk lid seal.
- Diesel engines are tough but slow; check for excessive smoke upon startup. Gasoline engines can have finicky Solex carburetors that are costly to rebuild or replace.
- The MB-Tex vinyl interiors are resilient, but dashboards are prone to cracking from sun exposure. Original interior trim pieces are becoming difficult to source.
- Check the rubber suspension components and subframe mounts for age-related deterioration, which affects handling and ride quality.
Prices range from $500 for project cars to $29,750 for the best examples sold at auction.
174 Mercedes-Benz W110 vehicles have been tracked across auctions and listings on Hypercars, with 14 currently live. Sold prices range from $500 to $200,222.
Data sourced from Bring a Trailer, Cars & Bids, eBay Motors, PCarMarket, and Collecting Cars. Updated daily.
Frequently Asked Questions
How much does a Mercedes-Benz W110 cost?
Based on 174 sales tracked on Hypercars, Mercedes-Benz W110 prices typically range from $3,000 to $89,950. There are 14 currently for sale.
How many Mercedes-Benz W110 listings are for sale right now?
There are 14 Mercedes-Benz W110 listings currently live across auctions, dealers, and marketplaces tracked by Hypercars.