Willys Pickup
Evolved from post-war Jeeps, the Willys Pickup pioneered 4-wheel drive in the truck segment long before it was common. It's a sought-after classic for its rugged, work-first design and simple mechanics that cemented the Jeep reputation for toughness.
Willys Pickup sold for a median of $19,001 over the last 12 months, based on 31 auction sales; the middle 50% sold between $13,475 and $22,750. 31 currently for sale.
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Willys Pickup prices by year
| Year | Median (3 yrs) | Middle 50% | Sales (3 yrs) | For sale now |
|---|---|---|---|---|
| 1938 | $55k | – | 2 | 0 |
| 1939 | – | – | 0 | 3 |
| 1940 | – | – | 0 | 1 |
| 1941 | $42k | – | 3 | 3 |
| 1947 | $15k | – | 2 | 0 |
| 1948 | $32k | $22k–$33k | 5 | 0 |
| 1949 | $27k | – | 1 | 0 |
| 1950 | $17k | $14k–$19k | 8 | 1 |
| 1951 | $16k | $11k–$18k | 6 | 4 |
| 1952 | – | – | 0 | 1 |
| 1953 | $15k | – | 1 | 5 |
| 1954 | $27k | – | 1 | 4 |
| 1955 | $35k | $26k–$43k | 4 | 3 |
| 1957 | $20k | $18k–$24k | 4 | 0 |
| 1958 | $20k | – | 1 | 0 |
| 1959 | $13k | – | 2 | 0 |
| 1960 | $19k | – | 3 | 0 |
| 1961 | $18k | $14k–$20k | 4 | 0 |
| 1962 | $15k | $13k–$19k | 5 | 2 |
| 1963 | $42k | – | 3 | 1 |
| 1964 | $26k | – | 1 | 1 |
Auction sales in the last 3 years; prices leave out salvage and other branded titles.
Listings
Introduced in 1947, the Willys-Overland Pickup was a direct evolution of the brand's successful post-war civilian Jeeps. It shared its rugged frame and powertrain with the Willys Wagon, initially using the L-134 'Go-Devil' four-cylinder engine before upgrading to the F-134 'Hurricane' in 1950. These trucks were built for work, offering 4-wheel drive long before it became common in the segment and cementing the Jeep reputation for toughness.
Collectors appreciate the Willys Pickup for its iconic styling and military-derived heritage. Its simple mechanicals make it a straightforward vehicle for hobbyist restorers, and its sturdy platform is a popular basis for extensive restomods. Unlike its more common Ford and GM contemporaries, the Willys has a unique, utilitarian character that stands out on any road or trail.
The market shows a wide value spread, with an average sale price around $22,609. Project trucks can be found for under $5,000, while highly original, restored examples or custom builds with modern V8 power can sell for over $100,000. Most transactions for solid, running examples fall between $15,000 and $40,000.
Buying Tips
- Rust is the primary concern; thoroughly inspect the cab corners, floors, bed seams, and the frame around the spring hangers.
- Original Go-Devil and Hurricane engines are durable but underpowered. Check for excessive smoke or knocking, and assume a rebuild might be needed on a tired example.
- Many trucks have been modified over the years. Scrutinize the quality of any engine swaps, suspension lifts, and wiring upgrades, as fixing poor work can be costly.
- Drivetrain parts for the stock Dana/Spicer axles and transfer cases are available, but check for worn universal joints, leaking seals, and proper 4WD engagement.
Based on 39 recent sales, prices range from $4,000 for projects to $120,000 for exceptional restorations and restomods.
365 Willys Pickup vehicles have been tracked across auctions and listings on Hypercars, with 31 currently live.
Data sourced from auction results and dealer and private listings, including Bring a Trailer, Cars & Bids, Mecum, RM Sotheby’s and eBay Motors. Updated daily.
Frequently Asked Questions
How much does a Willys Pickup cost?
Over the last 12 months, Willys Pickup sold for a median of $19,001 across 31 auction sales tracked on Hypercars; the middle 50% sold between $13,475 and $22,750. There are 31 currently for sale.
How many Willys Pickup listings are for sale right now?
There are 31 Willys Pickup listings currently live across auctions, dealers, and marketplaces tracked by Hypercars.