Hyundai Equus

The Hyundai Equus was a bold statement, representing the brand's first serious attempt to compete with established German and Japanese luxury flagships in North America. Sold in the US from 2011 to 2016, it was based on a stretched version of the rear-wheel-drive Genesis platform and came equipped with either a 4.6L or a more powerful 5.0L Tau V8 engine. It wasn't about badge prestige; it was a pure value proposition, packing every conceivable luxury feature into a package that significantly undercut its rivals.

The appeal of the Equus isn't rooted in traditional collectibility but in its incredible amount of car-for-the-money. For the price of a used economy car, buyers get features like adaptive air suspension, power-reclining and massaging rear seats, and a 17-speaker Lexicon audio system. It's a quiet, comfortable, and discreet way to experience flagship-level luxury without the associated running costs and high purchase price of its European competitors.

With an average sale price hovering around $11,000, the Equus market has long since absorbed its initial massive depreciation. Prices have remained stable, making it a smart purchase for someone who wants to drive and enjoy it. The most desirable models are the later 2012-2016 cars with the 5.0L GDI V8 and the Ultimate package, which command prices just over $21,000 for the best low-mileage examples.

Prices for the Hyundai Equus range from around $4,500 for early models to just over $21,000 for top-spec Ultimate variants.