LaSalle Series 50
The 1937-1940 LaSalle Series 50 wasn't just a rebadged Cadillac; it's a desirable classic offering distinct Harley Earl styling and a powerful, reliable V8. These models represent the final, graceful chapter for the entire LaSalle brand.
LaSalle Series 50 sold for a median of $20,760 over the last 12 months, based on 8 auction sales; the middle 50% sold between $14,550 and $37,786. 19 currently for sale.
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LaSalle Series 50 prices by year
| Year | Median (3 yrs) | Middle 50% | Sales (3 yrs) | For sale now |
|---|---|---|---|---|
| 1934 | $165k | – | 3 | 1 |
| 1935 | $47k | – | 1 | 0 |
| 1936 | – | – | 0 | 0 |
| 1937 | $27k | – | 2 | 4 |
| 1938 | $17k | $13k–$18k | 6 | 4 |
| 1939 | $22k | $21k–$24k | 5 | 5 |
| 1940 | $20k | $15k–$43k | 12 | 4 |
Auction sales in the last 3 years; prices leave out salvage and other branded titles.
Introduced for 1937, the LaSalle Series 50 was a fresh design from Harley Earl that shared GM's B-body with Buick and Oldsmobile. It wasn't just a restyled Cadillac; it had its own distinct, narrow grille and graceful lines that set it apart. Power came from a 322 cubic inch Monobloc V8, a reliable and powerful engine derived from Cadillac's own. The Series 50 was produced until 1940, which marked the final year for the LaSalle brand entirely.
Collectors are drawn to the Series 50 for its stunning Art Deco styling and its connection to Cadillac engineering, all at a more accessible price. It represents the end of an era for one of GM's most successful companion makes. The two-door body styles, especially the convertible coupe, are the most desirable and carry a significant premium over the more common four-door sedans.
Buying Tips
- Check for rust in the floor pans, trunk floor, and lower body panels. Frame integrity is critical.
- The 322 V8 is durable, but listen for unusual noises. Engine parts can be difficult to source, making a rebuild costly.
- Inspect all chrome and stainless trim. LaSalle-specific pieces like grille bars and emblems are very hard to find and expensive to restore.
- Body style dictates value. A low-priced convertible likely needs extensive and expensive work compared to a sedan in similar condition.
246 LaSalle Series 50 vehicles have been tracked across auctions and listings on Hypercars, with 19 currently live.
Data sourced from auction results and dealer and private listings, including Bring a Trailer, Cars & Bids, Mecum, RM Sotheby’s and eBay Motors. Updated daily.
Frequently Asked Questions
How much does a LaSalle Series 50 cost?
Over the last 12 months, LaSalle Series 50 sold for a median of $20,760 across 8 auction sales tracked on Hypercars; the middle 50% sold between $14,550 and $37,786. There are 19 currently for sale.
How many LaSalle Series 50 listings are for sale right now?
There are 19 LaSalle Series 50 listings currently live across auctions, dealers, and marketplaces tracked by Hypercars.