Toyota Corona

The Toyota Corona was a critical model that helped establish Toyota's reputation for quality and reliability in North America. First sold in the US in 1966, it predated the smaller Corolla and directly competed with European sedans. Spanning ten generations, the most collectible models today are the early T40/T50 series (1964-1970) and the T80/T90 series (1970-1973), which offered coupe, sedan, and wagon body styles.

Collectors appreciate the Corona for its simple mechanics, durable R-series engines, and classic 1960s Japanese styling. It's an accessible entry into vintage Toyota ownership, offering a different flavor than the more common Corolla or Datsun 510. The 2-door hardtop models are particularly sought after for their clean, pillarless roofline and sporty character.

The market for Coronas is small but dedicated, with an average sale price under $9,000. This affordability makes them an attractive option for enthusiasts. However, the price spread is wide, with exceptional, restored examples fetching nearly $27,000. This indicates a growing appreciation for well-preserved Coronas, especially as other Japanese classics become more expensive.

Prices range from $2,666 for project cars to $26,900 for pristine, restored examples.