Ford Bronco 6th Gen

Ford's revival of the Bronco in 2021 was a massive success, directly targeting the Jeep Wrangler with retro-inspired looks and serious off-road hardware. Built on a modified Ranger T6 platform, the 6th generation brought back the classic two-door and a family-friendly four-door, both with removable roofs and doors. The initial launch was plagued by supply chain issues and production delays, which created intense demand and a frenzied secondary market with huge dealer markups.

The most collectible Broncos are the limited-production models. The 2,021 First Edition units, which combined features from top trims, are highly sought after. High-performance variants like the Bronco Raptor, with its 3.0L twin-turbo V6 and long-travel suspension, also command top dollar. The Heritage and Heritage Limited editions, with their classic styling cues, have also proven to be popular with collectors.

The market has normalized since the initial release. While you can still expect to pay a premium for a Raptor or a pristine First Edition, prices for more common trims like Big Bend and Outer Banks have settled. The average sale price of around $61,000 reflects a market where well-optioned, V6-powered trucks with the Sasquatch package remain desirable, while base models have become much more affordable.

Prices for 6th generation Broncos range from around $16,900 for base models to $270,000 for top-spec variants like the Raptor.